Reporting growth slows as saturation point looms

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The rate of growth in the number of corporate non-financial reports has slowed in the last three years, while their length has steadily increased over the same period.

The trend has been picked up in an analysis by CorporateRegister.com of the 10,983 non-financial reports logged on its database since 1992. ‘The slow-down in the number of reports produced appears to be a worldwide trend,’ said Paul Scott, director of the online database of reports. ‘Countries that were the first to start, such as Sweden and Denmark, have almost reached saturation point, and the rate of growth has slowed elsewhere too.’ This follows a period of rapid growth since 2000, during which the number of non-financial reports produced rose from 826 to 1857, according to Scott’s analysis.

The number of reports from France, Portugal and Spain rose sharply between 2000 and 2005. Aside from saturation, the slower growth was due to cultural and regulatory factors, according to Scott, with US companies still having legal concerns about disclosing data.

At the same time, reports are getting longer. Their average length rose from 34 pages in 2002 to 44 pages in 2005. ‘Companies are trying to squeeze more issues into their reports, which should be getting more concise,’ said Scott. ‘Surveys show the audience does not read long [printed] reports,’ he added.

The analysis found that an increasing number of companies now include non-financial data in the annual report. However, Jennifer Iansen-Rogers of KPMG Sustainability Services warned that integrated reporting may result in less CSR data being disclosed. ‘What works for the financial markets and shareholders may not work for customers,’ she warned.

European companies have accounted for more than half of all reports in every year since 1992, though their share has declined as companies elsewhere adopt the practice. Fewer than one in ten companies in Germany, Italy and the UK, the main reporting countries, last year made use of Global Reporting Initiative guidelines, but the proportion is rising steadily.

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