How to throw away a reputation for good management of CSR

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The government’s decision to scrap the Operating and Financial Review took everyone by surprise, including, it seems, the Department of Trade and Industry, which was responsible for ushering in the regulation. It says something for the government’s past successes in neutering the lobby for more regulation in this area that so much hope had been invested in a modest disclosure measure of which only part – albeit the most controversial part – related to social and environmental matters.

OFRs would, however, have had some impact on the UK’s non-financial reporting regime by requiring all large companies, and not just those that chose to, to reveal more details of their social and environmental performance. Investors and others may now urge companies to produce forward-looking narrative reports anyway, but only those already committed to CSR are likely to do so – and the OFR specifically targeted laggard companies.

This is a classic example of how not to implement policy – cavalier, high handed and riding roughshod over interested parties. It is, in short, a model of bad stakeholder management and has terminally damaged this government’s credibility as a CSR champion. Who can take seriously the earnest pronouncements of a CSR minister whose government presided over this embarrassing debacle? The government’s flagship European conference on CSR and the finance sector a few days later had a lacklustre air. Recrimination was just below the surface. Some sharp City minds had burned a lot of midnight oil in consultation, and had just seen years of work consigned
to the dustbin.

The OFR was not an example of ‘goldplating’ of a European Union directive, but had arisen from the government’s own Company Law Review, which recommended a statutory OFR reporting requirement back in 2000 – three years before the EU directive on modernizing company accounts was adopted.

Salvaging anything out of this mess is going to be difficult. A judicial review, on which pressure groups have taken legal advice, would embarrass the government, but would consider only the way the decision was made, and not the decision itself, even assuming a judge found sufficient grounds for this challenge to proceed. On present evidence, that is unlikely. The Accounts Modernisation Directive, which the government claims will do more or less the same job as the OFR, insofar as it refers to CSR-related disclosures, amounts to a single clause in one paragraph of an Article. It is simply too short on specifics to clarify reporting responsibilities.

The OFR regulation is dead – and, to all intents and purposes, so is this government’s carefully crafted reputation as a champion of corporate social responsibility.
See also pages one, seven and briefing