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A three-year quest to measure the impact of corporate social responsibility programmes has begun in Europe.
A consortium of 16 leading research institutions will complete the Impact Measurement and Performance Analysis of CSR project – known as Impact for short – by the end of March 2013.
The participants have the task of discovering what benefits CSR actually brings to the European economy and society at large – as well as how managers, policymakers and stakeholders can better measure and analyse the outcomes of corporate responsibility programmes. The project will concentrate on the retail, IT, automotive, construction and textile sectors.
The consortium of organizations, including the European Academy of Business in Society and the International Centre for Corporate Social Responsibility, says CSR research so far has mostly assessed benefits at company level rather than impacts on wider society.
The project will aim to offer ‘more accepted, objective methods to measure and monitor CSR impacts’, generating ‘hard evidence and new insights’ but also testing existing ways of measuring impacts.
As well as the use of literature research, telephone interviews and a focus group, a questionnaire will go to about 450 industry experts and ‘key industry actors’. A consortium meeting to agree the ‘conceptual framework’ of the research is due early this month.
The European Commission will finance the €2.6million ($3.3m, £2.1m) cost, its biggest ever spend on a CSR research programme.
A consortium of 16 leading research institutions will complete the Impact Measurement and Performance Analysis of CSR project – known as Impact for short – by the end of March 2013.
The participants have the task of discovering what benefits CSR actually brings to the European economy and society at large – as well as how managers, policymakers and stakeholders can better measure and analyse the outcomes of corporate responsibility programmes. The project will concentrate on the retail, IT, automotive, construction and textile sectors.
The consortium of organizations, including the European Academy of Business in Society and the International Centre for Corporate Social Responsibility, says CSR research so far has mostly assessed benefits at company level rather than impacts on wider society.
The project will aim to offer ‘more accepted, objective methods to measure and monitor CSR impacts’, generating ‘hard evidence and new insights’ but also testing existing ways of measuring impacts.
As well as the use of literature research, telephone interviews and a focus group, a questionnaire will go to about 450 industry experts and ‘key industry actors’. A consortium meeting to agree the ‘conceptual framework’ of the research is due early this month.
The European Commission will finance the €2.6million ($3.3m, £2.1m) cost, its biggest ever spend on a CSR research programme.
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