logo

Wake up daily to our latest coverage of business done better, directly in your inbox.

logo

Get your weekly dose of analysis on rising corporate activism.

logo

The best of solutions journalism in the sustainability space, published monthly.

Select Newsletter

By signing up you agree to our privacy policy. You can opt out anytime.

Domtar headshot

Urban Tree Harvesting Requires Good Communication

By Domtar
Domtar.jpg

Much of Domtar’s sustainable forestry management occurs out of the public eye, often on large tracts of land that are miles away from neighborhoods and commercial development. As a result, our tree harvesting operations usually have minimal impact on nearby residents. But urban tree harvesting requires a unique approach.

In the nearly 20-year period that it takes for trees to mature for harvest, the landscape can change, sometimes dramatically. The area around our Windsor Mill is a good example.

Domtar owns and manages about 400,000 acres of forestland located near the mill. But that forestland provides only about 15 percent of the fiber the mill needs. In the mid-90s, to meet our growing fiber needs, the mill acquired several plots of fallow farmland in rural southern Quebec. The land was near a road, which offered easy access to the trees that we planted.

Over the next 20 years — roughly the amount of time it takes for a newly planted hybrid poplar tree to reach maturity — the area became much more developed, turning a rural plantation into an urban forest.

“Our biggest challenge is to demystify forest management for the general public,” says Patrick Cartier, Windsor Mill’s woodland and forest operations superintendent. “There is obviously less impact on the public when harvesting in forests and rural settings, where people — including many avid hunters and fishermen — understand how the harvest cycle works. Harvesting an urban plantation, however, is a more delicate matter.”

Urban tree harvesting requires good communication with the public. So when our 50-acre plantation near a subdivision in Sherbrooke, the largest city in the region, was ready for harvest in February of this year, Windsor Mill informed the community and explained the mill’s urban tree harvesting practices.

The mill began by placing a large sign on the land letting people know about the urban tree harvesting almost a year in advance. It also distributed flyers throughout the neighborhood that explained the tree harvesting process and referred residents to a website for more information.

Windsor Mill officials also held meetings with local elected officials and reached out to a local reporter known for his environmental interests to explain the harvest and Domtar’s commitment to sustainable forestry management.

“All these things allow the public to gain a better understanding of our [tree harvesting] strategy and provide a lot of clarification on a subject that can sometimes be controversial,” says Cartier. “Most people have a good reaction and are understanding. They are pleased to see the effort Domtar puts into notifying them.”

Perhaps the public’s favorite bit of news about the urban tree harvesting concerns the mill’s circular economy, which turns waste into nutrients that are returned to the land to grow more trees. Just two months after the land was fully harvested in March, Domtar worked with 50 local high school students, volunteers and forest workers to replant the area with 15,000 trees in two days.

“They appreciate the land is not left bare for very long, and they understand that once replanted, the land won’t be disturbed again for another 15 or 20 years,” explains Cartier.

Previously posted on Domtar's newsroom and 3BL Media.

Domtar headshot

From pulp and paper to personal care, Domtar is transforming wood fiber into purposeful, everyday products.

Read more stories by Domtar