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Bill Roth headshot

EV Charging: How Easy And How Much?

By Bill Roth

Imagine a day where you can drive by your local gas station and its ever escalating prices without having to stop to refill your tank. The great news is that day has arrived.

Chevy, Mitsubishi and Nissan are now offering electric cars that drive great and offer freedom from escalating gasoline prices. But potential drivers have to concerns. First, is electricity price competitive with gasoline? Second, how hard is it to get a recharge?

The quick answer is that electric cars cost about $1-2 per day for electricity. And recharging them is as easy as plugging in a leaf blower at your house.

NRG has made great strides to stabilize the cost of EV charging for consumers in Dallas and Houston. They have created a pricing plan where an electric car owner can recharge their car at home or at their area NRG recharging stations. For $49 a month a homeowner gets a recharging station. For $79 a month a homeowner can get a home recharger plus unlimited recharging at an NRG EVGO "Freedom Station." And for $89 per month a homeowners receives a home recharge plus unlimited car recharging at home or a NRG recharging station. How many of us can run our gasoline cars, SUVs and trucks for $90 per month?

NRG's eVgo "Freedom Stations" offer fast recharging at convenient retail locations. The idea is that a customer can go to their local Wallgreens or Best Buy store and recharge their electric car's battery while shopping. A full recharge can take as little as 25 minutes.

Here's a video of my own experience recharging the Chevy Volt:

http://www.youtube.com/watch?v=GTkNlb4Fxss

The bottom line is that driving an electric car is now feasible for the average driver. The economics work and they will only get better as gasoline prices continue to rise.

And recharging is hassle free compared to filling up at a gasoline station. Its as easy as plugging your car into your home's electrical outlet.

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Bill Roth is the founder of Earth 2017, a company that connects businesses with customers who are searching for smart, healthy and green solutions. His book, The Secret Green Sauce, profiles best practices of businesses that are making money and a difference. During 2011 he is implementing Green Builds Business, an 11-city coaching program sponsored by the U.S. Hispanic Chamber of Commerce with funding by Walmart.

Bill Roth headshot

Bill Roth is a cleantech business pioneer having led teams that developed the first hydrogen fueled Prius and a utility scale, non-thermal solar power plant. Using his CEO and senior officer experiences, Roth has coached hundreds of CEOs and business owners on how to develop and implement projects that win customers and cut costs while reducing environmental impacts. As a professional economist, Roth has written numerous books including his best selling The Secret Green Sauce (available on Amazon) that profiles proven sustainable best practices in pricing, marketing and operations. His most recent book, The Boomer Generation Diet (available on Amazon) profiles his humorous personal story on how he used sustainable best practices to lose 40 pounds and still enjoy Happy Hour!

Read more stories by Bill Roth